Search results

I am more than delighted that in recent years tourism has leapt into the limelight, and is now looked upon as an important industry which is capable of great development. I feel that it is important that we should visualise tourism as an industry if we are to get a clear picture of the role of the various interests concerned. I think it will help if we look upon the tourism industry as an industry similar to any other industry in the commercial world, where a certain article is turned out in the factory for sale to a customer.

La réunion des experts scientifiques du tourisme à Lugano, au printemps 1949, avait ce caractère intime, presque familier, qui naissait de la première prise de contact entre amis. Animés du même désir de jeter les bases de la recherche scientifique à l'échelon international, le cercle de Lugano avait pleinement conscience de faire œuvre de pionnier et de tenter une expérience dont l'issue semblait au moins incertaine.